Audience Research
The production team constructed an interactive, multiple choice survey via www.surveymonkey.com . The questions asked were required by the team for production purposes, all feedback from participants will contribute to our final products and will be taken into consideration through production and development stages. (Below is a preview of our survey)
Our Survey Results
- From our audience research we can conclude that house music was the most popular music genre, therefore we have chosen to create a music video to compliment a song from the house music genre.
- The most popular music video was 'Lee Foss and MK featuring Anabel - Electricity' this is a song characterised as house music, we shall be creating a performance and narrative music video to accompany this song.
- The most desired music festival was Tomorrowland, a festival in Belgium which takes place annually.
- Rihanna's album 'Loud' was the most popular album cover, this album cover featured a picture of the artist as well as the album title. Runner-up was John Legend's album was 'Love in the Future' with a difference of 5.27%.
- We asked our participants which celebrity style they found most appealing the 'girl next door' style was the most popular, our actress/es featured in the music video will be styled based upon the feedback.
- The most attractive colour palette according to our results is option 2, a collaboration of pastel colours.